A Trademark and its goodwill is a valuable business asset. Therefore, it is crucially important to select the right trademark before spending company resources. For more than 30-years, I have advised domestic and foreign business clients, big and small, on...
Trademark
Intellectual Property Audits: What are they? Why are they important? What do they cost?
When properly developed, managed and protected, intellectual Property (IP) is an extremely important and valuable asset of any business. However, if done haphazardly, the result can be costly and damaging. There’s nothing worse than just getting out of the gate with...
YOUR BUSINESS NAME ALSO MAY BE A VALUABLE TRADEMARK
WHAT’S IN A NAME?? Your Business name also may be a valuable trademark. Firstly, what is a Trademark? A trademark is any term, design, number or combination of these elements that is applied to goods or services to enable the consumer to identify the particular source...
Small Business Mistake #1: Ignoring the Importance of Intellectual Property
Small Business Mistake #1: Ignoring the Importance of Intellectual Property All of us are acutely aware that there are but so many hours in the day. If you’re like most business owners, your typical day is spent creating, perfecting, and marketing your product or...
Non-Disclosure Agreement – Know How
A Non-Disclosure Agreement ("NDA"), also referred to as a confidentiality agreement ("CA"), is a legal contract between at least two parties that specifies certain confidential material, knowledge, or information that parties wish to share for certain purposes, but...
What is Intellectual Property?
The term Intellectual Property is a specialized area of law that has been defined in numerous ways. In essence, the term refers to a creative work that is manifested in a tangible form which is subject to protection by law. These “intangible interests” can be the most...
Trademark Liscensing
Ever think of Licensing your Trademark? Owners of "intellectual property," - trademark, copyrights and trade secrets often find it profitable to "license" their intellectual property for use and sale by other businesses. The contract for this business arrangement is...